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Thread: Nissan reveals details of Micra sales (Quebec, women, $15k, base S trim)

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    Administrator MetroMPG's Avatar
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    Nissan reveals details of Micra sales (Quebec, women, $15k, base S trim)

    • Micra captured 12.5% of the entry-level segment in 2016
    • 65% of sales are to women
    • most sales are in Quebec, followed by Ontario and B.C.’s Lower Mainland
    • $15,000 = the average selling price ("close to")
    • 8% of Micras sold are the base model


    From:
    http://driving.ca/nissan/micra/auto-...city-tiny-horn

    And:
    http://www.theglobeandmail.com/globe...ticle34804748/


        __________________________________________

        click to view fuel log View my fuel log 2015 Micra S manual: 5.0 L/100 km ... 56.5 mpg (Imp) ... 20.0 km/L ... 47.0 mpg (US) ...


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    Quote Originally Posted by MetroMPG View Post
    • Micra captured 12.5% of the entry-level segment in 2016
    • 65% of sales are to women
    • most sales are in Quebec, followed by Ontario and B.C.’s Lower Mainland
    • $15,000 = the average selling price ("close to")
    • 8% of Micras sold are the base model


    From:
    http://driving.ca/nissan/micra/auto-...city-tiny-horn

    And:
    http://www.theglobeandmail.com/globe...ticle34804748/

    So if 65% of drivers are women that leaves about 11,000 micras sold to males. Lets say 8% of men drive the base models that give us a number around 900.

    Its cool to know im 1 of 900. I wonder out of those 900 how many are red.

    my math is probably way off haha

  3. #3
    Administrator MetroMPG's Avatar
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    You know what's interesting is the "base S" owners are only 8% of the general population, but they make up 34% of the membership of the forum:

    Thread: Micra Garage stats overview... forum members love their 5-speeds, SR's and base S's


    Base S owners are more enthusiastic.

    I suspect the proportion of SR owners is higher here too. Too bad they didn't reveal those stats.


        __________________________________________

        click to view fuel log View my fuel log 2015 Micra S manual: 5.0 L/100 km ... 56.5 mpg (Imp) ... 20.0 km/L ... 47.0 mpg (US) ...


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